Luga
Podesta

about the jury

Luga Podesta is the Founder and Executive Producer at London Alley, a trailblazing production company responsible for many of the biggest music videos and commercials being made today. Chancer are, the video that broke the internet today, they probably had something to do with it. In the early days of London Alley, Luga joined forces with directors such as Hannah Lux Davis, who he discovered on Myspace, Carlos Lopez Estrada, who started working together while still in film school, and Colin Tilley, to develop their careers and help launch them into the top tier of creatives working today. Over the years Podesta has had a hand in many directors careers from Watts and Emil Nava to Christian Breslauer and Courtney Phillips. What started as his college thesis project, Podesta and London Alley have since gone on to rack up a bevy of awards including MTV VMAs, Cannes Lions, Clios and a Grammy. Luga has worked alongside countless artists and brands along the way such as The Weeknd, Ariana Grade, Eminem, Beyonce, Kendrick Lamar, Pepsi, and McDonalds. Not to brag or anything but Luga, who didn’t event want this bio written, doesn’t let the accumulation of accolades get to his head. According to him, all you really need to know is that last year, his fantasy football team won the league.