Matt Miller, President and CEO of AICP, will discuss the different categories of the show with Erik Verheijen ( Head of Broadcast of Wieden+Kennedy) and Jerry Solomon ( Managing Partner of Epoch Films)
The Next Awards honor marketing in the motion image across six categories: Integrated Campaign, Viral/Web Film, Website/ Microsite, Product Integration, Experiential and Apps.
The Next Awards recognize outstanding work and the creative forces behind it, but are much more that an Awards competition- it is a platform for thought leadership and analysis. On the day of teh Show´s debut, winners of the Integrated Campaign category present cases studies exploring the creative and strategic thinking behind each winning piece. The Next Awards also features a series of short films highlighting the thinking of the judges in each category.